Gaming mad.

As touched upon last week, the gaming industry in Scotland is a lucrative industry and one which should be reinforce with strong PR campaigns to maximise opportunites.

Late last year, it was announced that Scotland’s computer games industry had been boosted by £2.5m of investment from the UK government, which will be used by the specialist centre at Abertay University to help games companies create and develope new projects.

The Scottish government further announced that Scottish-based games developers will receive almost £1m of European money.

In fact, in the first three years, the co-ordinated project aims to create 30 new companies, assist 80 others, stimulate 400 new jobs and build the skills of a further 300 workers.

Speaking ahead of a visit to Abertay, Scottish secretary Jim Murphy said gaming was a multi-billion pound worldwide industry, and he hoped the funding would help UK firms exploit this potential.

Murphy also added that a crucial element would be the deployment of talented students working together with small firms on prototype creation, breaking new ground in on-campus working and industry-ready graduates.

Indeed, which leads me to the upcoming ‘Game In Scotland’ event taking place in Dundee next Saturday. This event is targeted at generating interest in employment opportunities within Scotland’s sizable games development sector and is strengthened by effective digital PR support.

This is hoped to pass on valuable information to would-be game developers and highlight to them the support structures out there to further their career dreams.