Thebluedoor pr has highlighted the latest offering from top online players Econsultancy and bigmouthmedia, ”Social Media and Online PR: Econsultancy’s 2009 Report.” Not only is this the largest one of its kind, with a four-fold increase from the 2008 survey, but it magnifies some of the unknown or debated benefits of Online Marketing and PR. With this in mind, watch out for bigmouthmedia’s “The really useful guide to social media” coming soon!
This is further supported by Clickthrough, where link building is shown to be an important tool for online PR, strengthening the SEO of their site. Easy as!
Best of luck to the intrepid bigmouthmedia band taking part in Maggie’s Monster Bike & Hike Challenge, a gruelling 30 mile bike and 43 mile hike through the Highlands in aid of the Maggie’s Centre cancer charity. Although this is the third year running that the SEO agency has taken part, this time round the team will be joined by CEO Steve Leach and COO Lyndsay Menzies, whom we are reasonably confident will return in one piece.
A heavy workload and an old typewriter injury prevents me from tagging along myself, but the Revolver team will be cheering from the sidelines and preparing our range of bespoke blister remedies. You can support Maggie’s too, by donating a few quid online.
Congratulations to Freddy Aurso and the team at our favourite Scandinavian digital marketing outfit. Thanks to a storming combined SEO and PPC campaign, they’ve walked away with the country’s most prestigous search marketing prize.
Retail Strategist Finlay Clark’s latest video affords some excellent insights into the importance of getting your affiliate marketing campaign right from the very beginning.
Not only does Fin (who happens to be Scotland’s 19th most eligible bachelor) provide a host of blue-chip tips on how to successfully navigate a potentially tricky digital channel, but he also neatly demonstrates what a powerful marketing tool online video can be. We’ve worked with the guys at bigmouthmedia and yourBusinessChannel to produce a range of advice-packed films, and as they disseminate across the net they’re proving an invaluable addition to the company’s ongoing online PR campaign.
Our favourite digital marketing agency unveiled the latest addition to their line up today with the appointment of former MTV executive Richard Tan.
Bigmouthmedia’s latest recruitment coup follows a succession of senior appointments at the company. While Tan’s experience speaks for itself, he joins a group management team that has been strengthened in recent months by former M&S Money and Hilton marketing chief David Hardy and Head of Client Strategy Phil Stelter, an influential figure on the US digital marketing scene.
With Lastminute.com CEO Ian McCaig also joining at board level, Rob Noronha signing up as International Head of IT and UK Managing Director Lyndsay Menzies recently promoted to Chief Operating Officer, we expect further developments to come thick and fast …