This is further supported by Clickthrough, where link building is shown to be an important tool for online PR, strengthening the SEO of their site.  Easy as!

A heavy workload and an old typewriter injury prevents me from tagging along myself, but the Revolver team will be cheering from the sidelines and preparing our range of bespoke blister remedies. You can support Maggie’s too, by donating a few quid online.

Not only does Fin (who happens to be Scotland’s 19th most eligible bachelor) provide a host of blue-chip tips on how to successfully navigate a potentially tricky digital channel, but he also neatly demonstrates what a powerful marketing tool online video can be. We’ve worked with the guys at bigmouthmedia and yourBusinessChannel to produce a range of advice-packed films, and as they disseminate across the net they’re proving an invaluable addition to the company’s ongoing online PR campaign.

Bigmouthmedia’s latest recruitment coup follows a succession of senior appointments at the company. While Tan’s experience speaks for itself, he joins a group management team that has been strengthened in recent months by former M&S Money and Hilton marketing chief David Hardy and Head of Client Strategy Phil Stelter, an influential figure on the US digital marketing scene.

With Lastminute.com CEO Ian McCaig also joining at board level, Rob Noronha signing up as International Head of IT and UK Managing Director Lyndsay Menzies recently promoted to Chief Operating Officer, we expect further developments to come thick and fast …