It’s been nearly two weeks since thousands of Londoners were affected by some of the worst rioting the UK has seen for decades. For three nights riots continued in Tottenham, Tottenham Hale, and Wood Green. In the following nights, copycat riots erupted not just in other areas of London, but in Birmingham, West Bromwich, Wolverhampton, [...]

French car manufacturer Citroen teamed up with UK based Candyspace to develop an innovative digital media campaign that uses gaming and location based apps to launch the DS4. The mobile marketing and multi platform competition, DS4 Seekers is essentially a massive game of hide and seek where players hide a virtual DS4s in the streets [...]

The new “Summer Time Is Pepsi Time,” campaign from Pepsi takes a swipe at their long term rival Coca Cola with a little help from Santa Claus. The ad from LA Based agency TBWA\Chiat\Day…shows the bartender offering Santa a pair of Coca-Colas for himself and Mrs Claus. Santa declines the offer in favour of a [...]

Here’s a little something to get you in the mood for the weekend (as if we need it)! The hugely successful smart phone game Angry Birds in which players demolish castles and bomb pigs (who have stolen said birds eggs) is now available to play in real life. Yeah that’s right, real life! T-Mobile and [...]

Here’s a little something to get you ready for the weekend! Follow the instructions on this Carlsberg ad, and you can use a piece of paper to open a bottle of Carlsberg. Useful for those beer shaped emergencies! The ad was originally printed in Menzo, a Dutch men’s magazine. For those of us not residing [...]

Nike’s new campaign ‘The Chosen’ premiered, in a hugely significant move, on social networking site Facebook three days before its American television debut during the NBA finals. This adds weight to evidence that major companies are heading online to connect to their audience, it is predicted that social media advertising spend will quadruple by 2015. [...]

Nowadays most of the big brands are well aware of the need to have a presence online and use to their advantage the power of  social media. Yet the question remains, how best to do this? What does your key consumer really want to hear and see about your brand and where best to access [...]

Earlier this month, Mike Skinner of The Streets tweeted a link, which lead fans to a series of interactive videos. The clips, all around one minute in length, gave fans a sneak peak at new songs from Skinner’s brand new album ‘Computers and Blues’ prior to its release on Monday 7th February. At the end [...]

Use Ya Head” indeed. A great example how to use a viral campaign to reach your target group, even if they are 16-24 year old girls with differing interests and attitudes. To advertise a product like long term contraception is certainly not easy. However, in our opinion the Rocket Science Group nailed it, successfully promoting [...]

The airline industry has taken a severe battering in the last ten years with the threat of terrorism, the cost of security and the popularity of budget carriers soaring. Sadly the glamorous days of travelling in style whilst nibbling on afternoon tea are a distant memory for those who can’t afford the first class fare. So how [...]