Activist organization Can You Solve This? has launched a QR code campaign to raise awareness for education inequality in Iran. The movement which was launched in Berlin last Saturday has put QR codes on stickers, t-shirts and posters to draw attention to the cause. Campaign organiser Esra’a Al Shafei from Bahrain explained their use of [...]

It’s been nearly two weeks since thousands of Londoners were affected by some of the worst rioting the UK has seen for decades. For three nights riots continued in Tottenham, Tottenham Hale, and Wood Green. In the following nights, copycat riots erupted not just in other areas of London, but in Birmingham, West Bromwich, Wolverhampton, [...]

You may have heard the terrible news from Mumbai last week of three bomb blasts in congested areas during the evening rush hour which killed at least 21 people and injured more than 100 others. Nitin Sagar was following news developments on twitter from his office in New Delhi. Noticing the amount of people tweeting [...]

Let’s be honest, we all love a good bargain. And if you’re as keen on seeking out the latest deal breaker as I am, the website Groupon will not be new to you. But here’s the latest and an update for those of you who have yet to discover the wonder. Groupon, the Chicago based [...]

Community, community, community. Today’s buzzword so it would seem and big brands are all too conscious of this, pervading many a campaign. Thanks to this new approach, there is hardly any major brand not willing to attempt to involve their consumers in some “fun”. Most brands do it right at the initial stage, when spotting [...]

STAR Management is an International Celebrity Brokerage, sourcing Bands, DJ’s, Hosts/MC’s, Speakers and Celebrities for a wide variety of corporate and private events, advertising and marketing campaigns and personal appearances. There’s no accounting for taste and nor should there be, the client can choose whoever they like and as long as they’ve got the budget, [...]

Emma Thompson hit the headlines yesterday with her remarks about slang . It must have been a  slow news day for this to make headlines but as I’m interested in communication let’s look in to the comments of a well spoken lady. Emma was quoted as saying “young people make themselves sound stupid by speaking [...]

Are you a follower? There are many theories that circulate in industry circle over consumer behaviour but of particular interest is one of recent which suggests that people are more likely to buy brands their friends like. And from this, is tracking their social interactions the most effective way to target them accurately? Let’s face it, if [...]

The year of the digital citizen. Whether it be news, entertainment, work, lifestyle, a large percentage of people’s lives now incorporate aspects of the digital world and really can’t be without it. With that in mind, it comes as no surprise that Facebook is now the top mobile service on smartphones. Facebook is the app most [...]

Music needs to spread their word digitally. With the Digital Economy Bill passing through the House of Lords, a survey has warned that legal online music providers have not promoted their brands sufficiently to the public. This week the final details are being made to the UK’s Digital Economy Bill in the Lords, which will aim to drive [...]